What Makes A Diamond Sparkle?

Welcome to Sullivan’s Jewelry blog, where our family’s heart meets the art of jewelry. Today, we’re diving into the captivating world of diamonds, revealing the secrets behind their mesmerizing sparkle. For generations, Sullivan’s has been a trusted name in jewelry craftsmanship, and we’re excited to share our expertise with you.

The Science of Sparkle

Refraction and Reflection: A Dance of Light

At the heart of a diamond’s sparkle lies a game of light. When light enters a diamond, it bends (refraction) and bounces (reflection) off its internal facets. This interplay creates the dazzling effect we love. It’s not just beauty; it’s physics at its most enchanting.

The Role of Cut: The Artist’s Touch

The sparkle of a diamond largely depends on its cut. A well-cut diamond can make light perform like a symphony. Each cut – be it the classic round brilliant or the elegant emerald – has its unique way of enhancing a diamond’s natural brilliance. At Sullivan’s, we celebrate these cuts, each a testament to our artisans’ skill and creativity.

The Art Behind the Sparkle

Craftsmanship in Cutting: A Legacy of Precision

The sparkle of a diamond is a testament to the cutter’s skill. The craftsmen we depend on at Sullivan’s, with their years of experience, shape each diamond to perfection, ensuring every facet plays its part in creating that unrivaled sparkle.

Design and Setting: The Perfect Stage

The setting of a diamond is like the frame to a masterpiece. It must compliment, not compete. Our designers at Sullivan’s focus on ring settings that enhance the diamond’s natural sparkle, ensuring that each piece tells its own story.

Types of Sparkle in Diamonds

Brilliance, Fire, and Scintillation: A Symphony of Light

Diamonds sparkle in three ways: brilliance (white light), fire (colorful light), and scintillation (play of light). Each type contributes to the diamond’s overall allure. At Sullivan’s, we love to guide our customers through this fascinating interplay of light. It is great to focus on the 4 C’s when shopping for a diamond, but the way the diamond speaks to you with its personality far exceeds the grading scale. A diamond should look like it has a party going on inside. It’s often asked, “why do your diamonds look different than others?” Staci often replies, “we are vicarious when we are shopping for diamonds for clients, we select the cream of the crop, as if it were for ourselves:)”

Choosing the Right Diamond

Understanding the 4Cs: Your Guide to Perfection

The 4Cs (Cut, Color, Clarity, Carat) are your roadmap to selecting a diamond that speaks to you. Our team at Sullivan’s is always ready to help you navigate these choices, ensuring you find a diamond that resonates with your story and style. We do our best to help you balance the quality with the 5th C, cost. The balance most people feel confident purchasing is a diamond that doesn’t show its flaws to the unaided eye, has a noticeable absence of color, and looks like a flashlight whether the light is candle or sunshine. What is important to you?

Tips for Buyers: Making Informed Choices

Choosing a diamond is a journey of discovery. We recommend considering your lifestyle, the wearer’s style, and, of course, your budget. Remember, a diamond from Sullivan’s is not just a purchase; it’s an heirloom in the making. Diamonds are a reflection of the gift giver, we want you to shine!

Care and Maintenance of Diamonds

To keep your diamond sparkling like the first day, regular care is key. Simple steps like cleaning with a soft brush and avoiding harsh chemicals can make a world of difference. Before you go to your engagement portraits, a party, or a special outing, remember, we at Sullivan’s offer FREE professional cleaning services.

In Conclusion: A Sparkle That Lasts a Lifetime

Every diamond has a story, and its sparkle is a part of that narrative. At Sullivan’s, we’re honored to be a part of your story, helping you select and care for these precious gems that mark the moments of your life.

We invite you to visit us at Sullivan’s Jewelers in Downtown Melbourne, FL, where our family awaits to welcome you into our world of exquisite diamonds with stories. Whether you’re looking to buy, learn, or just experience the beauty of finely crafted jewelry, our doors are here to welcome you.

Remember, every diamond at Sullivan’s isn’t just a stone; it’s a piece of art, crafted with love and expertise, waiting to be a part of your life’s most beautiful, breathtaking moments for generations to come!

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Jan

17:20 13 May 24

I stopped by earlier than my appraisal appointment at 3 pm. Paul, who repairs jewelry, was so kind! He said he would clean my ring so that it's looking its best before the appraisal. The store is adorable. It felt very homey to be there. I would DEFINITELY go here before any other jeweler in town! TY, Paul!

Ann George

14:51 11 May 24

Love these Girls, always extremely helpful!!

Jennifer Lewis

16:32 10 May 24

This place is the one-stop shop for your jewelry needs. Not only do they have beautiful pieces, but they have a jewelry repair, AND they do custom pieces. I will be returning for more purchases and services.

Carrigan Franks

02:47 03 May 24

Sullivan’s Jewelers was hands down the best experience with my family heirloom. Staci handled my great grandmother’s rubies and diamonds from her wedding band with absolute class and talent. I went to a jeweler previously who looked at the rubies and diamonds and told me that it wouldn’t be able to be transformed into a ring. I walked in to see Staci thinking she would share the same news but all she did was smiled and went to work with the design!! I not only got a ring that I love and can pass down to my children but I also got little ruby earrings made out of the leftover stones for my daughter. Sullivan’s Jewelers cares for their customers and keeping the story alive for many generations. Thank you!!

francesco isaza

20:01 26 Apr 24

I picked up a cross pendant for my Girlfriend’s baptism and the process could not have gone smoother. Great selection and truly one of a kind customer care.

Wilbur Streetman

17:28 26 Apr 24

Cathy Greene

20:51 19 Apr 24

Absolutely love my new ring!!! After 15 years, I am finally able to purchase a replacement for my lost wedding set. Staci was amazing and very helpful in working with me to purchase my ring. I couldn’t be happier. I also spied several other beautiful necklaces and earrings that I will be back to purchase. Thank you Sullivan’s for helping me to find a new wedding band.

Jaime Rodier

22:44 10 Apr 24

I very much enjoyed meeting Peggy, Olivia, and Staci today after being highly recommended in a local Facebook group. I swung by to make an appointment while I was in the area. They were all very warm, and welcoming from the time I walked in, until the time I left. My mission is to trade in what was broken, and would never wear. Then, use the diamonds I have to add to a future engagement ring, wedding bands, and fix what I wanted to keep.They had an opening this afternoon. I returned with a bunch of jewelry I got from my grandmother. A lot of it was costume jewelry, but between the three of them teaming up, they were able to separate what was good. Most of it I had no clue. They educated me throughout my time with them. I was impressed how all three worked together with me in the 2 hours I was there. I will be back tomorrow for round two.I knew this was the place to be within 30 minutes of their company. I’m excited to continue to work with them in the future.

Jean Hardy

15:51 27 Mar 24

Sue Ross

12:58 16 Mar 24

After being recommended and reading reviews I decided on Sullivan’s for a ring resizing. Ultimately it was not able to be done due to the way the ring was made. When I returned I ended up having them did work on 4 pieces I had. I have never felt more welcomed and cared about at any store in the past. This is a family owned jewelry store. I will be using them for all my jewelry needs in the future. They have a parking lot at the back of the store. Highly recommend. Thanks to Isabelle for her kindness and time.

omom456

16:24 14 Mar 24

So happy to have rediscovered you on Waverly Place. Staci was an awesome young lady. I really appreciated all the individual time I was given!

Brooke Andrezze

20:24 13 Mar 24

Staci and her team have been delightful to work with. They treated me and my family like their family. Very inviting upon entering the store and they really listen to what the customer’s needs are. Staci stayed in good communication during the process of getting in what I was interested in. Thank you so much Sullivan’s. I look forward to continuing support.

Elia Twigg

18:02 07 Mar 24

I wanted a ring that made me think of my kids on a daily basis…well Sullivan’s Jewelers did not disappoint! They helped me with ideas and I ended up buying 2 beautiful matching bands with alternating birthstones (amethyst for my son’s February birthday and aqua marine for my daughter’s March birthday). I now wear the rings on each side of my cross ring. I am so thrilled with how they turned out. They are BEAUTIFUL! The service in their store is like no other jewelry place I have been. Thanks to Staci and Isabel for bringing this all together for me!

Pam Maples

19:13 02 Mar 24

I gave Sullivan’s a five star rating because of their customer service and the quality of their jewelry. Staci was wonderful in helping me pick out my engagement ring and wedding band. I highly recommend Sullivan’s for all your jewelry needs.

Nola H

02:25 20 Jul 23

What a great experience is walking into Staci Sullivan’s jewelry Studio.I personally walked into the Jewelry studio with no idea of what I wanted to do to with some forgotten pieces in my jewelry box and few days later thanks to the Amazing creative imagination of Staci and her team, I pick up the most beautiful Jewellery pieces.Thank you all!!!!

Maria Miller

12:26 13 Jul 23

A friend of mine highly recommended Staci Sullivan to get an appraisal for the jewelry I received from my mother before she passed away. Stacy was meticulous about all the details involved in the process, showed her expertise identifying the very unique aspects of each piece, and issued a professional document for me to keep for insurance purposes. Throughout our encounters, she gained my trust, was always personable, and made me feel at ease.

Dee_ FL

18:35 05 Jul 23

Absolutely will go back for any and every jewelry need; we had a family heirloom worked on and had complete trust and confidence that it would come back to us in pristine condition, which it did. Our expectations were not only met, but exceeded. Beautiful quality workmanship, fantastic service, professional and warm staff. Felt like I was “with family” every step of the way, and can’t wait to go back for a new ring that will be made from other family heirlooms!

Kelly Simakas

02:19 11 Jun 23

Staci is the real gem at Sullivan's jewelers! The customer service from Staci, Isabel, Olivia and Paul is unmatched. Staci helped me transform a family heirloom into a modern beautiful piece of jewelry. We updated several chains and pendants and I was also able to unload some unused gold and silver. I would highly recommend this jewelry store to anyone in the market for unique and custom jewelry.

Becky Moon

13:30 08 May 23

I have been looking, a very long time, for a jeweler, who not only sold jewelry, but had a designers eye. Thank you Staci Sullivan's Jewelers and specifically Staci. She spent time with me listening to my wants and desires all the while she was making designs and showing me options. All of this done with my own tired jewelry and redesigning new "looks" while I watched her artistic mind at work.When you are looking for a jeweler look no further than Staci @Staci Sullivan's Jewelers...You will be in love with your results..I am.

M N

21:06 01 May 23

Went to see Staci to have my engagement ring appraised. I highly recommend her place of business. I was able to wait until she completed my appraisal and she explained every detail of my ring. She also recommended an insurance company to work with and it was the same company I was looking at to insure my jewelry. Now I can wear it with no worries. Ring appraised, ring insured.

Kris Bishop

18:24 20 Apr 23

I inherited a piece of jewelry from a family member. The piece needed to be sized to fit and Stacie and her jeweler were able to make it so I could wear i!. They did a great job, and the finished product is gorgeous!Thank you so much for your professionalism and workmanship!

Zigmund Brzezinski

14:20 14 Mar 23

Had a quick need for a Birthday gift for my wife. The Team at Staci Sullivan's was able to order exactly what I wanted. Took less than 24 hours! Beautiful jewelry with great service. Highly recommend.

Brian Jones

18:01 24 Dec 22

My family has been buying quality jewelry from the Sullivan family since the ‘80’s. Staci Sullivan has all the wonderful qualities from growing up in the family business, combined with her own personality and artistic mind. The inventory at her friendly, boutique style jewelry store is incredible, but if you don’t see exactly what you’re looking for, just let them know. Staci will find or design something that suits you perfectly. Btw, the jeweler there is second to none. And you won’t find better customer service than Staci and her knowledgeable staff at Staci Sullivan’s Jewelry & Design Studio. Quality jewelry, unique custom design, and excellent customer service. Thank you, Staci!

Gail Wiseman

14:30 03 Dec 22

What a wonderful experience working with Staci! She took such care to understand what my needs were in fixing a very sentimental piece of jewelry for me, my mother's anniversary ring. It came out a perfect fit and sparkles beautifully. The entire staff is so welcoming and friendly too. I won't hesitate to use them again. They're a real "gem" in downtown.

Audrey Baker

19:10 25 Sep 22

Staci Sullivan did a beautiful job transforming a very special family heirloom into a simple yet elegant solitaire engagement ring. Attached below are photos of the engagement ring that Staci created, the original ring, and the two side by side. I would highly recommend her services to anyone who is looking to repurpose or up-cycle their antique treasures.

Sara Schenk

22:44 28 May 22

My husband and I have enjoyed the Sullivan jewelry family since 1985. Staci is third generation Sullivan. I first met her as the beautiful little girl behind the counter at her parents jewelry store at The Oaks. Her mother Isabel always helped us choose the perfect “jewel”. Recently Staci has also helped me choose perfect jewels. I get many compliments from the pieces I have bought at her store. She is knowledgeable, professional and friendly. Thank you Staci!

Gizmo

17:06 22 Apr 22

I saw a commercial for Staci Sullivan Jewelers and after almost losing my anklet due to a faulty clasp, I gathered all of my unused/broken jewelry and went to see Staci. Isabel went through all of the pieces I brought in and we spoke of what I was looking for. The jeweler made the 2 charms for my anklet out of cluster rings I had. After 25 years of having my grandmother’s engagement ring, a ring of my mother’s along with another ring in my jewelry box and a solitaire diamond pendant I was wearing, Staci and her designer came up with a new pendant with my diamonds, rubies and sapphires. With the sentiment of where the stones are from, I now have a beautiful piece of jewelry.

David R

03:31 08 Feb 22

I was looking to get a new setting for my wife’s wedding ring due to a broken prong. I met Isabel and what a blessing. She was extremely knowledgeable and wasn’t afraid to offer her advice. I learned so much about the qualities of gold and platinum during our short visit. She helped me find a setting using my diamond and platinum was the choice. When I went to pick it up I was very happy with the result. The ring looks stunning and my wife was even happier. For what we received, from beginning to end, it was worth more then we spent and now we have a ring that we both enjoy. Thank you very much Isebel at Sullivan’s Jewelers. We know where we will be for future jewelry.

Amber Roussel Cavallo

16:03 04 Jan 22

Staci was a pleasure to work with! She helped me custom design a gorgeous cocktail ring featuring various stones from my parents and grandparents. We started the process mid-November and the ring was done just before Christmas. I couldn’t be happier with the result and will cherish this one-of-a-kind piece for a lifetime.